American Express’s Thanksgiving Surprise

It’s been a short three weeks since I decided we wouldn’t see another Q4 American Express referral bonus this year, and I was wrong. Reader Tom let me know that two of his players are seeing +3x referral bonuses, and I’ve confirmed the same thing on P2’s account. The referral bonus text:

You can earn: 15,000 30,000 Membership Rewards® points for each eligible referral – up to 100,000 Membership Rewards® points per calendar year. Plus earn +3 more Membership Rewards points dollar spent per on eligible purchases for three months, on up to $25,000. Terms Apply.

What’s an eligible purchase? Anything that would normally earn Membership Rewards qualifies. Note that so far we’ve only seen the +3x bonus on roughly 20% of accounts, and only on personal Gold cards, though it’s probably sporadically available on other personal cards too. If you have $25,000 in restaurant or grocery spend, err “restaurant” and “grocery” spend, then you’ll net 7x with the referral bonus on the Gold with this promotion.

Because this is only available on some cards for some account holders, I’m going to riff off the Milenomics naming of “3 for all” in 2020 and “4 for us” in 2021 and call this one “3 for thee (but none for me)”. Hopefully you’re one of the chosen some, and happy Thanksgiving!

American Express has a targeted Thanksgiving surprise for another 10% of accounts too: Remotely detonated yams. Check in later to see if you’ve been targeted for that promotion instead.

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