Lessons from the Big Axe: American Express 2025 Edition

American Express shut down the accounts for a large number of churners yesterday. If you were affected, I’m sorry, that sucks and I hope you’re back with AmEx soon. What happened exactly? Let’s start with vitals:

  • Shutdowns happened between 1 PM and 5 PM Eastern
  • Shutdowns didn’t occur simultaneously, they were spread throughout the day
  • The Apple Pay early warning system didn’t work this time
  • Shutdown emails used the reason “accounts […] not being used for the intended purpose”
  • Applying for a new card after shutdown was instantly denied with the reason “previously engaged in abuse, misuse, or gaming”

Now, let’s talk causes. I don’t work at American Express so I can’t offer definitive evidence, but we have plenty of data points that all point in the same direction. Those say:

  • PayPal games didn’t cause this
  • Employee cards didn’t cause this
  • Referrals didn’t cause this
  • Back-button didn’t cause this
  • Lots of sign-up bonuses didn’t cause this
  • Fitness club history didn’t cause this
  • The floosies were a common denominator and probably came back to bite

Notes and lessons from American Express shutdowns in general:

  • You can’t add new transfer partners once a shutdown happens*, so add partners now
    *… unless you have an AmEx business checking account
  • You can only transfer 999,999 Membership Rewards per day per transfer partner
  • AmEx doesn’t close other players at the same address for guilt by association
  • You’ve got until the end of the day to cash out your points when you’re shutdown
  • If you cash-out with gift cards, only the physical ones work post shutdown
  • AmEx won’t refund annual fees for shutdown cards on their own
  • You can accelerate pending Membership Rewards points if you make a payment, call, and get lucky
  • Don’t trust the reasons for shutdown from commenters that weren’t part of the shutdown

And finally, my advice:

  • Shutdowns probably aren’t over yet
  • If you rank high on the floosie scale and aren’t yet shutdown, consider a sneak-attack-strike-back
  • If you end up shutdown and a rep tells you they can’t help you transfer your points, HUCA
  • If you have lots of posted charges and pending points, try and get them accelerated
  • Don’t forget about the arbitration clause for pending points that haven’t posted

Good luck out there!

A small post-shutdown brew to lighten the evening.

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