{"id":13800,"date":"2026-06-05T04:00:00","date_gmt":"2026-06-05T10:00:00","guid":{"rendered":"https:\/\/milesearnandburn.com\/?p=13800"},"modified":"2026-06-04T23:44:03","modified_gmt":"2026-06-05T05:44:03","slug":"friday-waxing-marketing-lawncare","status":"publish","type":"post","link":"https:\/\/milesearnandburn.com\/index.php\/2026\/06\/05\/friday-waxing-marketing-lawncare\/","title":{"rendered":"Friday: Waxing Marketing, LawnCare, Lots of Cards, and a Quick Hit or Two"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><em>Let&#8217;s start with a PSA and a disclaimer, but in reverse order<\/em>: I don&#8217;t work in marketing and I have no formal training in marketing, so smart money would ignore anything I have to say about the subject. With that out of the way, dear marketers: If you want to make a splash, maybe don&#8217;t wait until the second half of the first week in colloquial summer to launch a campaign.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With that out of the way, let&#8217;s talk about some new marketing campaigns.<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.ihg.com\/rewardsclub\/us\/en\/offers\/promoreg\/?offerCode=82669\">IHG has a targeted summer promotion for double elite night credits<\/a>, maximum five, through July 31. Registration is required.<br><\/li>\n\n\n\n<li>The American Express Delta cards have new sign-up bonuses:<br><br>&#8211; <a href=\"https:\/\/www.reddit.com\/r\/churning\/comments\/1twi4o1\/comment\/oppssfh\/?utm_source=share&amp;utm_medium=web3x&amp;utm_name=web3xcss&amp;utm_term=1&amp;utm_content=share_button\">Gold (via dummy booking)<\/a>: 60,000 miles + $500 credit after $3,000 spend in six months and a single Delta purchase<br>&#8211; <a href=\"https:\/\/www.americanexpress.com\/us\/credit-cards\/category\/rewards-delta-skymiles\/28810\/\">Gold<\/a>: 90,000 SkyMiles after $5,000 spend in six months<br>&#8211; <a href=\"https:\/\/www.americanexpress.com\/us\/credit-cards\/category\/rewards-delta-skymiles\/28810\/\">Platinum<\/a>: 100,000 SkyMiles after $6,000 spend in six months<br>&#8211; <a href=\"https:\/\/www.americanexpress.com\/us\/credit-cards\/category\/rewards-delta-skymiles\/28810\/\">Reserve<\/a>: 125,000 SkyMiles after $9,000 spend in six months<br>&#8211; <a href=\"https:\/\/www.delta.com\/us\/en\/skymiles\/airline-credit-cards\/american-express-business-cards\">Business Gold<\/a>: 90,000 SkyMiles after $6,000 spend in six months<br>&#8211; <a href=\"https:\/\/www.delta.com\/us\/en\/skymiles\/airline-credit-cards\/american-express-business-cards\">Business Platinum<\/a>: 100,000 SkyMiles after $8,000 spend in six months<br>&#8211; <a href=\"https:\/\/www.delta.com\/us\/en\/skymiles\/airline-credit-cards\/american-express-business-cards\">Business Reserve<\/a>: 125,000 SkyMiles after $15,000 spend in six months<br><br>These are all available via referral, except for the dummy booking version. If you&#8217;re going for one where a referral is available, use a friend&#8217;s link and make their day.<br><\/li>\n\n\n\n<li><a href=\"https:\/\/creditcards.chase.com\/travel-credit-cards\/marriott-bonvoy\/boundless\">The Chase Marriott Bonvoy Boundless Visa has a heightened sign-up bonus of 125,000 points and a free-night certificate<\/a> worth up to 50,000 points after $3,000 spend in three months.<br><\/li>\n\n\n\n<li><a href=\"https:\/\/www.rakuten.com\/shop\/chasefreedomunlimited\">The Rakuten portal has a $90 or 9,000 point offer for new Chase Freedom Unlimited applications<\/a>, which have their own $200 or 20,000 point bonus after $500 spend in three months.<br><br>On the subject of marketing, exactly who at Chase \/ Rakuten thought <a href=\"https:\/\/static.rakuten.com\/img\/store\/24299\/chasefreedomunlimited-engager.jpg\">a guy either inhaling or exhaling a big line of smoke<\/a> was exactly what the public needed to entice them to sign up for a Freedom Unlimited?<br><\/li>\n\n\n\n<li><a href=\"https:\/\/www.americanexpress.com\/en-us\/newsroom\/articles\/products-and-services\/delta-and-american-express-add-more-travel-value-to-delta-skymil.html\">The American Express Delta cards have added new benefits<\/a>:<br><br>&#8211; Gold, Platinum, and Reserve cards, both personal and business, get a second free checked bag<br>&#8211; Personal Gold cards get a (lame) $10 monthly statement credit on rideshare<br><br>One of these is objectively nice, and one seems nice but is really just more work for you.<br><\/li>\n\n\n\n<li><a href=\"https:\/\/signup.flyfrontier.com\/lawncare\">Frontier has a contest for a free Go-Wild pass and a $100 TaskRabbit promo code<\/a>. Someone&#8217;s going to win these, and it might as well be one of you.<br><br>With the previous marketing disclaimer still in full force, Frontier did a good job of making you look twice at their promo, good show. (Thanks to David)<br><\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Have a nice weekend friends!<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"595\" height=\"1024\" src=\"https:\/\/milesearnandburn.com\/wp-content\/uploads\/2026\/06\/image-4-595x1024.png\" alt=\"\" class=\"wp-image-13801\" style=\"width:420px\" srcset=\"https:\/\/milesearnandburn.com\/wp-content\/uploads\/2026\/06\/image-4-595x1024.png 595w, https:\/\/milesearnandburn.com\/wp-content\/uploads\/2026\/06\/image-4-174x300.png 174w, https:\/\/milesearnandburn.com\/wp-content\/uploads\/2026\/06\/image-4-768x1321.png 768w, https:\/\/milesearnandburn.com\/wp-content\/uploads\/2026\/06\/image-4-893x1536.png 893w, https:\/\/milesearnandburn.com\/wp-content\/uploads\/2026\/06\/image-4.png 950w\" sizes=\"auto, (max-width: 595px) 100vw, 595px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\" style=\"font-size:14px\">Actually, maybe some promotions are better launched in the second half of the first week of summer. (Thanks to Lea)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Let&#8217;s start with a PSA and a disclaimer, but in reverse order: I don&#8217;t work in marketing and I have no formal training in marketing,<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_editorskit_title_hidden":false,"_editorskit_reading_time":0,"_editorskit_is_block_options_detached":false,"_editorskit_block_options_position":"{}","footnotes":""},"categories":[54,76,1],"tags":[],"class_list":["post-13800","post","type-post","status-publish","format-standard","hentry","category-credit-cards","category-portals","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/milesearnandburn.com\/index.php\/wp-json\/wp\/v2\/posts\/13800","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/milesearnandburn.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/milesearnandburn.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/milesearnandburn.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/milesearnandburn.com\/index.php\/wp-json\/wp\/v2\/comments?post=13800"}],"version-history":[{"count":6,"href":"https:\/\/milesearnandburn.com\/index.php\/wp-json\/wp\/v2\/posts\/13800\/revisions"}],"predecessor-version":[{"id":13809,"href":"https:\/\/milesearnandburn.com\/index.php\/wp-json\/wp\/v2\/posts\/13800\/revisions\/13809"}],"wp:attachment":[{"href":"https:\/\/milesearnandburn.com\/index.php\/wp-json\/wp\/v2\/media?parent=13800"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/milesearnandburn.com\/index.php\/wp-json\/wp\/v2\/categories?post=13800"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/milesearnandburn.com\/index.php\/wp-json\/wp\/v2\/tags?post=13800"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}