{"id":13128,"date":"2026-01-15T04:00:00","date_gmt":"2026-01-15T11:00:00","guid":{"rendered":"https:\/\/milesearnandburn.com\/?p=13128"},"modified":"2026-01-15T08:23:48","modified_gmt":"2026-01-15T15:23:48","slug":"that-one-where-meab-gets-grumpy-about-the-bilt-hype-machine","status":"publish","type":"post","link":"https:\/\/milesearnandburn.com\/index.php\/2026\/01\/15\/that-one-where-meab-gets-grumpy-about-the-bilt-hype-machine\/","title":{"rendered":"That One where MEAB Gets Grumpy About the Bilt Hype Machine"},"content":{"rendered":"\n<h4 class=\"wp-block-heading\">Background<\/h4>\n\n\n\n<p>I couldn&#8217;t find an affiliate blog that wasn&#8217;t talking about Richard Kerr&#8217;s \/ <s>Bilt&#8217;s<\/s> <a href=\"https:\/\/www.reddit.com\/r\/churning\/comments\/1qcsgk4\/bilt_20_the_biltening_refresh_megathread\/\">Blit&#8217;s new Cardless issued credit card lineup<\/a> yesterday. Of course being the subject that affiliates talk about for a day doesn&#8217;t necessarily mean the Bilt lineup is bad, but it does mean you should be even more skeptical than normal and look at the content as though it were written by a marketing agency, because it was. But I&#8217;m getting ahead of myself, let&#8217;s MEAB style distill the news without 2,000 word articles:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/viewfromthewing.com\/wp-content\/uploads\/2026\/01\/5-bananas.jpg\">Bilt commemorated the launch with a stupid banana trophy<\/a> to make fun of manufactured spenders<\/li>\n\n\n\n<li>There are three flavors cards, each with a different annual fee, multiplier, and set of coupon credits:\n<ul class=\"wp-block-list\">\n<li>$0 annual fee, 1x everywhere<\/li>\n\n\n\n<li>$95 annual fee, 3x on dining or grocery (max $25,000), 2x travel, 1x everywhere<\/li>\n\n\n\n<li>$495 annual fee, 2x everywhere<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Bilt invented a new currency that&#8217;s earned at 4x, <s>Itchy and Scratchy Money<\/s> Bilt Cash<\/li>\n\n\n\n<li>Bilt Cash&#8217;s only use is to allow you to earn points for paying your rent or mortgage with a Bilt card<\/li>\n\n\n\n<li>For the only churner on the planet without a Priority Pass, $495 will get you one<\/li>\n\n\n\n<li>There are more hotel credits that aren&#8217;t really worth much<\/li>\n\n\n\n<li>There are small sign-up bonuses<\/li>\n<\/ul>\n\n\n\n<p>There are other largely meaningless card features too, but I promise they almost certainly don&#8217;t matter to an average churner.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Talking Points that Affiliates Can&#8217;t Say<\/h4>\n\n\n\n<p>Affiliate relationships tightly control the content of news articles, so let&#8217;s mention a few things that they can&#8217;t:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Cardless doesn&#8217;t like manufactured spenders<\/li>\n\n\n\n<li>A shutdown from Cardless is a lifetime Cardless ban<\/li>\n\n\n\n<li>There&#8217;s a good chance that a Cardless shutdown means forfeited points for the most recent statement cycle<\/li>\n\n\n\n<li>Bilt&#8217;s best transfer partner is Hyatt &#8211; you can spend $495 for 2x Hyatt everywhere with Bilt and it might last a while without cycling, but you can earn 1.5x Hyatt everywhere with a <a href=\"https:\/\/creditcards.chase.com\/business-credit-cards\/ink\/unlimited\">Chase Ink Unlimited<\/a> which is much more tolerant and has a much bigger sign-up bonus<\/li>\n\n\n\n<li>Many of the card&#8217;s advertised benefits come by virtue of being a Mastercard and you&#8217;ve probably got those same benefits on other cards<\/li>\n\n\n\n<li>If you use an affiliate blogger&#8217;s link, they&#8217;re earning several hundreds of dollars in Bilt kickback; their sign-up bonus is probably bigger than yours (by all means, support affiliate bloggers if you like them, just make it a conscious choice and not a default one)<\/li>\n<\/ul>\n\n\n\n<p>Finally, let&#8217;s talk about converting existing Wells Fargo Bilt cards:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>You&#8217;re going to have yet another new personal card on your credit report<\/li>\n\n\n\n<li>You may not be approved even if you have the Wells Fargo card<\/li>\n\n\n\n<li>You&#8217;ve got to decide to convert by January 30 to avoid another hard pull<\/li>\n\n\n\n<li>You won&#8217;t get a sign-up bonus as part of the conversion<\/li>\n<\/ul>\n\n\n\n<p>For those keeping track at home, this is the third new credit card on personal credit reports for early Bilt adopters.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">The MEAB Wrap<\/h4>\n\n\n\n<p>The affiliate hype machine is great at getting the word out and great at getting you excited, but it&#8217;s also good at glossing over the negatives. When a media blitz hits, be extra careful. There&#8217;s value in Bilt 2.0, but there&#8217;s plenty of downside too and a looming threat of a shutdown.<\/p>\n\n\n\n<p>What&#8217;s my takeaway? Well, personally I just want the banana trophy or a replica as a peace offering from Richard Kerr.<\/p>\n\n\n\n<p>Happy Thursday!<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"1024\" src=\"https:\/\/milesearnandburn.com\/wp-content\/uploads\/2026\/01\/misspelled-capslock.jpeg-576x1024.webp\" alt=\"\" class=\"wp-image-13130\" style=\"width:420px\" srcset=\"https:\/\/milesearnandburn.com\/wp-content\/uploads\/2026\/01\/misspelled-capslock.jpeg-576x1024.webp 576w, https:\/\/milesearnandburn.com\/wp-content\/uploads\/2026\/01\/misspelled-capslock.jpeg-169x300.webp 169w, https:\/\/milesearnandburn.com\/wp-content\/uploads\/2026\/01\/misspelled-capslock.jpeg-768x1365.webp 768w, https:\/\/milesearnandburn.com\/wp-content\/uploads\/2026\/01\/misspelled-capslock.jpeg-864x1536.webp 864w, https:\/\/milesearnandburn.com\/wp-content\/uploads\/2026\/01\/misspelled-capslock.jpeg.webp 1080w\" sizes=\"auto, (max-width: 576px) 100vw, 576px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"has-text-align-center\" style=\"font-size:14px\">Look, sometimes misspellings are intentional, just ask Dell about its Caps Lcok key.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Background I couldn&#8217;t find an affiliate blog that wasn&#8217;t talking about Richard Kerr&#8217;s \/ Bilt&#8217;s Blit&#8217;s new Cardless issued credit card lineup yesterday. Of course<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_editorskit_title_hidden":false,"_editorskit_reading_time":0,"_editorskit_is_block_options_detached":false,"_editorskit_block_options_position":"{}","footnotes":""},"categories":[54],"tags":[],"class_list":["post-13128","post","type-post","status-publish","format-standard","hentry","category-credit-cards"],"_links":{"self":[{"href":"https:\/\/milesearnandburn.com\/index.php\/wp-json\/wp\/v2\/posts\/13128","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/milesearnandburn.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/milesearnandburn.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/milesearnandburn.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/milesearnandburn.com\/index.php\/wp-json\/wp\/v2\/comments?post=13128"}],"version-history":[{"count":5,"href":"https:\/\/milesearnandburn.com\/index.php\/wp-json\/wp\/v2\/posts\/13128\/revisions"}],"predecessor-version":[{"id":13134,"href":"https:\/\/milesearnandburn.com\/index.php\/wp-json\/wp\/v2\/posts\/13128\/revisions\/13134"}],"wp:attachment":[{"href":"https:\/\/milesearnandburn.com\/index.php\/wp-json\/wp\/v2\/media?parent=13128"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/milesearnandburn.com\/index.php\/wp-json\/wp\/v2\/categories?post=13128"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/milesearnandburn.com\/index.php\/wp-json\/wp\/v2\/tags?post=13128"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}